The Mekong Delta is considered to be the "rice basket of Vietnam", contributing more than half of the nation's rice production. People say of Cần Thơ:
Cần Thơ gạo trắng nước trong, / Ai đi đến đó lòng không muốn về.
("Cần thơ's rice is white, its water clear. / Everyone who goes there does not wish to come back.")
Cần Thơ (shared with Hau Giang) is famous for its floating markets, where people sell and buy things on the river, as well as the bird gardens and the port of Ninh Kieu.
The city offers a wide range of tropical fruits such as pomelo, longan, jacktruit, mango, guava, banana, rambutan,mangosteen, dragon fruit and durian.
The Cần Thơ City Museum has exhibits on the city's history.